Market Simplified · Capital markets · Trading technology

Making a complex financial technology offer easier to understand

Brand and website work organised products, platforms and financial ecosystem partnerships into a more confident story.

All work

Client

Market Simplified

Sector

Capital markets · Trading technology

Year

2022

Scope

Brand · Website · Market

Market Simplified brand identity and website project shown on BuildFastr

The case study

Challenge

Explain a broad capital-markets technology portfolio without losing the scale or credibility of the business.

Squaircle’s contribution

The work brought the visual identity, enterprise offer and website presentation into one structured digital narrative.

Outcomes

A clearer enterprise digital presence

  1. 01A more coherent product story
  2. 02A refreshed enterprise website
  3. 03Consistent brand presentation across touchpoints

Related work

Continue exploring.

HemNxt mobile trading app — product image published on hemnxt.com

HemNxt · Hem Securities · Financial services · Brokerage

A new-age brokerage brand, website and mobile trading app

Read the case study
Vericence identity and website project shown on BuildFastr

Vericence · Risk & compliance · Fintech

Giving risk and compliance intelligence a clear digital narrative

Read the case study

Ready when the challenge is

Clarity is where momentum starts.

Discuss your 80/20 Program